At NINE dot ARTS, we love working with clients who understand that integrating a well-curated art program into their hospitality projects isn’t just a ‘nice-to-have’ but paramount to creating a memorable guest experience.
Art has the ability to stand on its own with little need for description or explanation. It can have a profound impact on the viewer, who interacts with the artwork in the context of his or her own experiences. But while art has this ability, how much more powerful is it when you understand the story behind the piece?
Breathing new life into a historic space is no easy feat. Navigating issues from crumbling walls to leaky roofs, updating outdated electrical systems, and addressing the need for modern amenities and conveniences can be tiring. But it’s usually well worth it in the end.
The renovation of The Blackstone in Chicago by Sage Hospitality proved that an iconic, historic hotel can not only stay relevant, but also set a new standard for what can be expected from a boutique hotel experience (thanks in part to its captivating art collection).
Chicago’s ‘Cloud Gate’ (aka ‘the bean’). New York’s ‘Charging Bull’ and ‘Fearless Girl’. Denver International Airport’s terrifying or awe-inspiring (depending on who you ask) ‘Mustang’. Creating memorable spaces and connecting people to the built environment extends far beyond brick and mortar.
Here at NINE dot Arts, we love that public art has the power to become part of the identity of a city. It can be an emblem, mascot, lightning rod or beloved landmark – or a combination of things for different people. Most of all, public art creates an experience that is unique to a place. So when the Denver Theatre District reached out to us to help enliven a 16-block area of Downtown Denver through interactive, immersive and experimental arts and cultural events, we jumped at the chance to contribute.